Market diagnosis > Evaluation of trends > Analysis of competition > Evaluation of brand attributes and personality > Development of marketing plan > Development of communication plan > Construction of briefings > Consulting for positioning and construction of brands > Suggestions for marketing actions: promotions; partnerships; up-selling; cross-selling; business to business; business to consumer; among others.

 

> Definition of research objectives> Market research> Competitive strategy> Assistance in the elaboration of communication plans in digital media> Know how to evaluate the solutions presented> Monitoring the process of creation, approval and execution of advertising campaigns> Evaluation of the adequacy of plans media> Help in building and optimizing websites> Evaluation of online communication pieces (layouts, navigation, localization)> TV production> Editing for print media> Business advisory> Web Photography; among others;

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          PRESS OFFICE | AUIOVISUAL PRODUCTION | PRINTED MEDIA 

 

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BUSINESS STRATEGY

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• Identify opportunities and elaborate strategies for action in new markets;

• Focus on the strategies to expand the performance in the current market of the company;

• Planning and structuring of organizational development;

• Elaboration and analysis of the future scenarios, to improve the company;

• Analysis of the value chain and the implication in the business of the company;

• Creating the Strategic Map as a visual representation of the strategy that shows the cause and effect relationships between objectives;

• Perform the alignment of the company's strategy with its business areas, support areas and key professionals;

• Elaborate individual scorecards of directors, managers and staff.

 

 

STRUCTURE ORGANIZATIONAL

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• Structuring and restructuring areas and departments of the company (administrative, human resources, financial, commercial, production, logistics and others);

• Reduction in control of operating expenses;

• Improve profitability and business profitability;

• Creation of performance indicators that allows monitoring the productivity and development of the company;

• Improved internal processes by increasing productivity;

• Improvement in company results using resources already available;

• Improvement of workflows, freeing internal resources for strategic issues;

• Align the work performed with the company's strategy;

• Improve the definition of positions and functions.

 

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INTELLIGENCE MARKET​

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• Conduct qualitative and quantitative research (market research, satisfaction, image, and others);

• Conduct economic and marketing feasibility studies;

• Analyze strategically the market and the performance of competitors;

• Assess the market and growth opportunities;

• Identify market outlooks and competitive and competitive trends;

• Improve business activity through Business Intelligence​.

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HUMAN RESOURCES

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1. Motivation

2. Communication Process

3. Team Work

4. Knowledge and  Competnece

5. Training Programs and Development

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• Develop people management plan aligned with organizational goals;

• Develop leadership development plans that ensure the organization's future leaders;

• Develop policies of fixed and variable remuneration appropriate to the reality of the company;

• Improve knowledge about the organizational climate;

• Improve the utilization of your human resources through the recognition of strengths and abilities.